Follow-on work

Find a route you can put in front of real people.

GTM / Distribution Ignition is focused work for a founder who needs evidence about access, the offer and the first useful commercial conversations. It comes before a larger media build when the route is still unproven.

Quoted separately after diagnosis. Start with the 21-Day Signal X-Ray Sprint if the first move is still unclear.

What the work looks like

We choose a specific buyer group and examine where its problem already appears. Then we prepare a small offer or useful asset, approach a relevant group and review what happens. The route might involve direct conversations, a community contribution, a small partnership or a focused answer page.

What we track

Relevant responses, the problems people describe, existing workarounds and the next steps they agree to take. We separate interest from a commercial commitment. A small test can help choose the next move. It does not establish a predictable growth channel by itself.

When this fits

You have a product or a concrete offer, but few qualified conversations. You can participate in contact with the market and make changes based on what comes back. If customers already arrive through a useful route, we first check whether that route needs support instead.